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    FREE marketing material from Insight Data

    April 6th, 2011

     Insight Data, the leading supplier of business data to the window, conservatory and construction  industry, is now providing FREE marketing material.

    Among the first free giveaways is a full colour A2 size wall planner and an A2 full colour marketing map. Sonia Punter, Insight Data’s sales manager, commented; “We regularly have customers requesting copies of our wall planner and marketing map, so we decided to give people the option of ordering a free copy online.”

    The wall planner is an ideal tool for busy offices, while the 2ft high marketing map is divided into regions and provides a full analyse of window, door, and conservatory fabricators, double glazing installers, architects, builders and IGU manufacturers in each region.

    Sonia continues; “This is an invaluable marketing tool and helps companies effectively plan and organise their B2B sales and marketing activities. Now the wall planner and marketing map are available for free I’m sure it will be gracing the office walls of even more suppliers up and down the country.”

    To order your free Insight Data A2 Wall Planner and Marketing Map simply visit www.insightdata.co.uk and for more information call Insight Data on 01934 808293 or email us at info@insightdata.co.uk

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    Ultimate telesales success with Insight Data

    April 5th, 2011

    Essex based Synseal fabricator, Ultimate 70, has experienced a record number of trade sales leads and follow up appointments thanks to Insight Data’s telesales service.

    Managing Director of Ultimate 70, Paul Foyle comments: “We’ve been subscribing to Insight Data’s online prospect database, Salestracker, for the past 9 months and decided it was time to utilise the full extent of services they can provide. Within hours of the telesales campaign kicking off Insight had secured a series of good quality leads and these were soon converted into customers by our sales team, giving us an immediate return on investment.”

    The campaign was carried out over 5 days and produced fantastic results for the company – 23 appointments and an astounding 148 requests for further information about Ultimate 70 and their product range which includes Legend 70 windows and doors, and Global conservatory roofs.

    Sonia Punter, Insight’s Sales Manager, worked closely alongside Ultimate 70 throughout and was equally as thrilled with the results: “As with all Insight telesales campaigns, our telemarketing team completed a pre-launch training programme to discuss Ultimate 70’s products, the company, and the pitch we wanted to take.”

    “Whether it’s a standalone service or follow up to direct marketing, the Insight Data telesales service is ideal for lead generation, appointment making or customer surveys. We can carry out the campaign on your behalf and provide a daily results report” concludes Sonia.

    For more information about the Insight Data telesales service contact 01934 808293 or visit www.insightdata.co.uk

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    One year anniversary for Insight Data

    April 4th, 2011

    The champagne was flowing recently at Insight Data as we celebrated our one year anniversary at our purpose designed offices. A staff night out, slice of cake and glass of bubbly was on the cards for all employees to celebrate this landmark.

    From the time of moving premises a year ago Insight Data has seen phenomenal growth and David Lewis, Insight’s data analyst and one of the company’s longest standing employee’s comments on the milestone:

    “Moving offices was the starting point of our rapid expansion plans and now, one year on, we have seen our staff numbers rise from 12 to 19, our in-house direct mail production facilities increase capacity to over one million mail-outs per year and have heavily invested in the latest technology for our state-of-the-art call centre.”

    It seems like only yesterday, but it has been Insight Data’s best 12 months yet and the team are looking forward to what the rest of the year has to bring.

    For more information call Insight Data on 01934 808293 or visit www.insightdata.co.uk  

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    Insight Data architects database creates sales leads in the construction industry

    April 1st, 2011

    Insight Data has breathed new life into the commercial market following the successful launch of our architects and specifiers database.

    Containing the contact details of over 14,000 architects operating in the building industry, the database allows suppliers to contact key influencers early in the design process – giving them a better chance of securing those lucrative construction contracts.

    David Lewis, Insight’s Data Analyst explains: “Targeting architects early on in the specification process can give your company a major advantage over competitors. The Insight architects database allows you to instantly pinpoint architects specialising in key sectors such as housing, education, health, retail, leisure or commercial and, if necessary, drill down further into sub-sectors such as social housing or schools. So instead of sitting back and waiting for projects to come out of planning – along with all your competitors – you can now get your products in front of architects at an early stage and written into the design.”

    The database has already been adopted by a number of major suppliers – including leading window and door systems company WHS Halo – and is ideal for any building products supplier who wants to stay ahead of competitors and win more business in the construction industry.

    For more information on the Insight Architects and Specifiers database call  on 01934 808293 or visit  http://www.insightdata.co.uk/Database_Architects.htm

     

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