Float Glass Industries Ltd, one of the UK’s leading independent glass suppliers, is the latest big name to step up their marketing activity and subscribe to Insight Data’s IGU manufacturers database.

The company only subscribed to the database last month but according to Joint Managing Director David Offland, it has already improved the way Float Glass Industries Ltd’s sales team target sealed unit manufacturers.

“The IGU database can be accessed quickly and easily from any internet enabled computer and it has become an integral part of our marketing strategy.  Not only is the data quality superb, but the CRM functions have helped our sales team organise their prospects with greater efficiency. The Sales Pipeline is particularly useful and enables operators to track a prospect from initial contact through to meetings, proposals, follow-up and commitment, and project sales volume, which is a vital function in today’s fast paced market.”

Containing the contact details of some 1,100 manufacturers of double and triple glazed units in the UK and Ireland, the database has been adopted by a number of glass, component, sealant, spacer bar, and gas suppliers, as well as suppliers of specialist equipment/machinery, transport and accreditation agencies/bodies.

Sonia Punter, Insight’s Sales Manager concludes: “I am delighted Float Glass Industries Ltd has chosen the Insight IGU manufacturers database to organise their prospects and find new customers.”

For more information on Insight Data’s IGU manufacturers database call 01934 808293, visit http://www.insightdata.co.uk/databases/sealed-unit-manufacturers-database.htm  or email info@insightdata.co.uk

You can also follow us on Twitter: www.twitter.com/insightdata

We’re delighted to announce the launch of the new Insight Data website providing visitors with more detailed information on our full range of databases and marketing services. 

Sonia Punter, Insight sales manager explained; “Insight has continued to grow rapidly and expanded from the window industry into the wider construction industry, with the launch of our specialist architects database and local builders database. This is set to continue as we plan to launch a wide range of databases as well as expand our range of services, and our new website is the first stage in bringing this to fruition.”

The new website (www.insightdata.co.uk) has a fresh new look, easier and faster navigation and has been specifically written in a search engine friendly format by leading marketing agency Purplex Marketing (www.purplexmarketing.co.uk).

The website will  be expanded and we will be launching a host of valuable downloads over the coming months.

For prices or information on any of our databases, please call Sonia on 01934 808293 or for  more information on the Insight databases, please use the following links:

Window/door fabricators: http://www.insightdata.co.uk/databases/window-door-fabricators-database.htm

Window/door installers: http://www.insightdata.co.uk/databases/window-door-installers-database.htm

Conservatory roof fabricators: http://www.insightdata.co.uk/databases/conservatory-roof-fabricators-database.htm

Conservatory installers: http://www.insightdata.co.uk/databases/conservatory-installers-database.htm

IGU (sealed unit) manufacturers: http://www.insightdata.co.uk/databases/sealed-unit-manufacturers-database.htm

Republic of Ireland fabricators/installers: http://www.insightdata.co.uk/databases/irish-double-glazing-database.htm

Architects database: http://www.insightdata.co.uk/databases/architects-database.htm

Local builders database: http://www.insightdata.co.uk/databases/builders-contractors-database.htm

Roofline installers: http://www.insightdata.co.uk/databases/roofline-installers-database.htm

For information on our web-based CRM software system Salestracker: http://www.insightdata.co.uk/insight-data-salestracker-online-crm.htm

For contact details of Insight Data visit: http://www.insightdata.co.uk/insight-data-contact.htm

Did you know you can also follow Insight Data on Twitter? www.twitter.com/insightdata

Insight Data have launched a comprehensive database of over 1,100 manufacturers of double and triple glazed units in the UK and Ireland, in response to the rapidly changing market for IGU manufacturers and suppliers.

Sonia Punter, Insight’s Sales Manager comments; “With changes to Part L of the Building Regulations having taken effect on 1st October 2010 and the drive towards improved Window Energy Ratings, the impact to sealed unit manufacturers has never been more significant.”

Sonia continues: “Many will require substantial investment in equipment, stock, and new standards accreditation.  As a result some smaller companies are ceasing to manufacture, while some window fabricators, reliant on sealed units as part of Window Energy Ratings, are investing in sealed unit production lines to simplify the WER process.”

“The Insight IGU database is ideal for glass, component, sealant, spacer bar, and gas suppliers, as well as suppliers of specialist equipment/machinery, transport and accreditation agencies/bodies” concludes Sonia. 

Users of Salestracker, Insight’s online prospect database software, simply log-on, select sealed unit manufacturers and target prospects by volume of units or location.

 Insight Data, the leading supplier of business data to the window, conservatory and construction  industry, is now providing FREE marketing material.

Among the first free giveaways is a full colour A2 size wall planner and an A2 full colour marketing map. Sonia Punter, Insight Data’s sales manager, commented; “We regularly have customers requesting copies of our wall planner and marketing map, so we decided to give people the option of ordering a free copy online.”

The wall planner is an ideal tool for busy offices, while the 2ft high marketing map is divided into regions and provides a full analyse of window, door, and conservatory fabricators, double glazing installers, architects, builders and IGU manufacturers in each region.

Sonia continues; “This is an invaluable marketing tool and helps companies effectively plan and organise their B2B sales and marketing activities. Now the wall planner and marketing map are available for free I’m sure it will be gracing the office walls of even more suppliers up and down the country.”

To order your free Insight Data A2 Wall Planner and Marketing Map simply visit www.insightdata.co.uk and for more information call Insight Data on 01934 808293 or email us at info@insightdata.co.uk

www.twitter.com/insightdata

Essex based Synseal fabricator, Ultimate 70, has experienced a record number of trade sales leads and follow up appointments thanks to Insight Data’s telesales service.

Managing Director of Ultimate 70, Paul Foyle comments: “We’ve been subscribing to Insight Data’s online prospect database, Salestracker, for the past 9 months and decided it was time to utilise the full extent of services they can provide. Within hours of the telesales campaign kicking off Insight had secured a series of good quality leads and these were soon converted into customers by our sales team, giving us an immediate return on investment.”

The campaign was carried out over 5 days and produced fantastic results for the company – 23 appointments and an astounding 148 requests for further information about Ultimate 70 and their product range which includes Legend 70 windows and doors, and Global conservatory roofs.

Sonia Punter, Insight’s Sales Manager, worked closely alongside Ultimate 70 throughout and was equally as thrilled with the results: “As with all Insight telesales campaigns, our telemarketing team completed a pre-launch training programme to discuss Ultimate 70’s products, the company, and the pitch we wanted to take.”

“Whether it’s a standalone service or follow up to direct marketing, the Insight Data telesales service is ideal for lead generation, appointment making or customer surveys. We can carry out the campaign on your behalf and provide a daily results report” concludes Sonia.

For more information about the Insight Data telesales service contact 01934 808293 or visit www.insightdata.co.uk

The champagne was flowing recently at Insight Data as we celebrated our one year anniversary at our purpose designed offices. A staff night out, slice of cake and glass of bubbly was on the cards for all employees to celebrate this landmark.

From the time of moving premises a year ago Insight Data has seen phenomenal growth and David Lewis, Insight’s data analyst and one of the company’s longest standing employee’s comments on the milestone:

“Moving offices was the starting point of our rapid expansion plans and now, one year on, we have seen our staff numbers rise from 12 to 19, our in-house direct mail production facilities increase capacity to over one million mail-outs per year and have heavily invested in the latest technology for our state-of-the-art call centre.”

It seems like only yesterday, but it has been Insight Data’s best 12 months yet and the team are looking forward to what the rest of the year has to bring.

For more information call Insight Data on 01934 808293 or visit www.insightdata.co.uk